宝马集团
BMW GROUP
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BMW is the abbreviation of Bayerische Motoren Werke and in China is translated into Chinese “Bao Ma”. The BMW Group concentrated initially on the development and production of aero engines. The blue and white BMW logo symbolizes the rotating propeller, reflecting the early age of the BMW Group.
The BMW Group is one of the most successful manufacturers of automobiles and motorcycles in the world with its BMW, MINI, Rolls-Royce and BMW Motorrad brands. The BMW Group is the only automobile and motorcycle manufacturer worldwide to operate with all its brands exclusively in the premium segments, from the small car to the absolute top segment. As a global company, the BMW Group operates 24 production facilities in 13 countries and has a global sales network in more than 140 countries.
The BMW Group achieved a global sales volume of approximately 1.46 million automobiles for the 2010 financial year. Revenues for 2010 totalled euro 60.477 billion. At 31 December 2010,the company employed a global workforce of 95,453 associates.
BMW 是 Bayerische Motoren Werke 的缩写,在中文中被译为宝马。宝马集团在初创阶段主营飞机发动机的研发和生产。宝马的蓝白标志象征着旋转的螺旋桨,这正是公司早期历史的写照。
宝马集团是德国最成功的汽车和摩托车制造商之一,也是德国规模最大的制造工业公司之一。宝马集团拥有 BMW 、 MINI 、 Rolls-Royce 和 BMW Motorrad 四个品牌,这些品牌占据了从小型车到大型豪华轿车各个细分市场的高端,使宝马集团成为世界上唯一一家专注于高档领域的汽车和摩托车制造商。作为一家跨国公司,宝马集团在全球 13 个国家拥有 24 个生产基地,并在超过 140 个国家拥有销售网络。
The BMW Group is one of the most successful manufacturers of automobiles and motorcycles in the world with its BMW, MINI, Rolls-Royce and BMW Motorrad brands. The BMW Group is the only automobile and motorcycle manufacturer worldwide to operate with all its brands exclusively in the premium segments, from the small car to the absolute top segment. As a global company, the BMW Group operates 24 production facilities in 13 countries and has a global sales network in more than 140 countries.
The BMW Group achieved a global sales volume of approximately 1.46 million automobiles for the 2010 financial year. Revenues for 2010 totalled euro 60.477 billion. At 31 December 2010,the company employed a global workforce of 95,453 associates.
BMW 是 Bayerische Motoren Werke 的缩写,在中文中被译为宝马。宝马集团在初创阶段主营飞机发动机的研发和生产。宝马的蓝白标志象征着旋转的螺旋桨,这正是公司早期历史的写照。
宝马集团是德国最成功的汽车和摩托车制造商之一,也是德国规模最大的制造工业公司之一。宝马集团拥有 BMW 、 MINI 、 Rolls-Royce 和 BMW Motorrad 四个品牌,这些品牌占据了从小型车到大型豪华轿车各个细分市场的高端,使宝马集团成为世界上唯一一家专注于高档领域的汽车和摩托车制造商。作为一家跨国公司,宝马集团在全球 13 个国家拥有 24 个生产基地,并在超过 140 个国家拥有销售网络。